optimix mix

[Maria Angotti]

Which application on SPSS 15.0 am I best using to create a model of an
optimum mix of products which will give me optimum profit of a store?

 

MARIA ANGOTTI

Data Modelling

United Co-operatives Ltd

 

01782 78 12 68

[hidden email]

 


This e-mail and any attachments are intended for the exclusive use of the addressee(s) only and may be confidential and/or legally privileged.  If you are not the intended recipient, any form of dissemination, reproduction, disclosure, copying, modification, distribution of the information in the E-mail and any action taken or omitted to be taken in reliance on it is prohibited and may be unlawful.  

Any opinions expressed in this communication do not necessarily represent those of United Co-operatives.  If you have received this E-mail message in error, please delete the message from all computers and notify the sender immediately by telephone.  Internet communications are not secure and United Co-operatives does not, therefore, accept legal responsibility for the contents of this message nor for any damage caused by viruses.  In keeping with good computing practice the recipient should ensure the email and attachments are actually virus free.  United Co-operatives may monitor all incoming and outgoing emails in line with current legislation.

If you believe that this e-mail contains offensive material, please report it to [hidden email].

United Co-operatives Ltd, Sandbrook Park, Sandbrook Way, Rochdale,
OL11 1RY. VAT No - 403314604

United Co-operatives Limited is an Industrial and Provident Society registered in England and Wales with registration number IP11253R.

[Björn Türoque]

Maria Angotti,

The name of the analysis technique you are looking for is TURF analysis.
TURF stands for Total Unduplicated Reach and Frequency. The technique is
similar to a forward stepwise regression, but needs to be run using syntax.
There are a couple books out there that tell you how to do TURF analysis,
depending on the number of products you intend on loading into the equation
you might eat up a bit of processor time, I tried to work through this type
of analysis myself using only 20 different "Products" a few months back, but
to no success. I hope this helps you get closer to what you are looking for,
and if anyone happens to share some information or syntax on how to best
conduct this analysis let me know.

Don

On 3/8/07, Maria Angotti <[hidden email]> wrote:

>
> Which application on SPSS 15.0 am I best using to create a model of an
> optimum mix of products which will give me optimum profit of a store?
>
>
>
> MARIA ANGOTTI
>
> Data Modelling
>
> United Co-operatives Ltd
>
>
>
> 01782 78 12 68
>
> [hidden email]
>
>
>
>
> This e-mail and any attachments are intended for the exclusive use of the
> addressee(s) only and may be confidential and/or legally privileged.  If you
> are not the intended recipient, any form of dissemination, reproduction,
> disclosure, copying, modification, distribution of the information in the
> E-mail and any action taken or omitted to be taken in reliance on it is
> prohibited and may be unlawful.
>
> Any opinions expressed in this communication do not necessarily represent
> those of United Co-operatives.  If you have received this E-mail message in
> error, please delete the message from all computers and notify the sender
> immediately by telephone.  Internet communications are not secure and United
> Co-operatives does not, therefore, accept legal responsibility for the
> contents of this message nor for any damage caused by viruses.  In keeping
> with good computing practice the recipient should ensure the email and
> attachments are actually virus free.  United Co-operatives may monitor all
> incoming and outgoing emails in line with current legislation.
>
> If you believe that this e-mail contains offensive material, please report
> it to [hidden email].
>
> United Co-operatives Ltd, Sandbrook Park, Sandbrook Way, Rochdale,
> OL11 1RY. VAT No - 403314604
>
> United Co-operatives Limited is an Industrial and Provident Society
> registered in England and Wales with registration number IP11253R.
>