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Re: Turf Analysis - SPSS

Posted by Jon K Peck on May 01, 2015; 5:05pm
URL: http://spssx-discussion.165.s1.nabble.com/Turf-Analysis-SPSS-tp5442100p5729466.html

All you need to do in this case is to specify the values of the rating to treat as positive responses.  You can experiment with different cutoffs to see if that changes the optimal bundles.


Jon Peck (no "h") aka Kim
Senior Software Engineer, IBM
[hidden email]
phone: 720-342-5621




From:        mils <[hidden email]>
To:        [hidden email]
Date:        05/01/2015 10:36 AM
Subject:        Re: [SPSSX-L] Turf Analysis - SPSS
Sent by:        "SPSSX(r) Discussion" <[hidden email]>




Hi,

What if the data that I have, it shows the rating values? Let's say I have 4
different flavors and this are the ratings of 6 people:

DATA LIST list / q1 q2 q3 q4.
BEGIN DATA
3        3        5        5
1        3        5        2
5        4        6        2
6        4        6        1
7        2        1        7
6        1        1        7
END DATA
DATASET NAME Orig.

How do I run Turf Analysis in this case? Do I need to transform the data?

thanks,



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mils
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